Designed by Nature, Perfected by Science
OYUR ThreadFusion™ fabric merges beauty and performance—delivering proven skincare benefits in every movement.
At OYUR, we believe your clothing should do more than cover you. It should care for you. Our proprietary ThreadFusion™ process permanently weaves microscopic copper particles into luxuriously soft cotton fibers. The result is a fabric that is naturally antimicrobial, and looks and feels like pure indulgence while quietly working behind the scenes to support your skin. Backed by science and designed for everyday elegance, ThreadFusion™ ensures that every wear is more than fashion—it’s functional beauty.
Collagen Boosting Power
Copper plays an essential role in collagen synthesis, the protein that gives skin its firmness and elasticity. Clinical studies show that copper-infused fabrics can increase collagen production by up to 89%, visibly improving skin texture, reducing wrinkles, and restoring youthful resilience.
Skin Firmness & Elasticity
In a 12-week study, participants wearing copper-infused textiles saw a 31% increase in skin elasticity along with smoother, firmer skin. The result: garments that do more than move with you—they help your skin move like it used to.
Long-Lasting Benefits
Thanks to our proprietary ThreadFusion™ technology, copper bonds are fused directly into cotton fibers at the molecular level. Independent testing confirms these properties last through 100+ washes without degradation—ensuring your OYUR pieces deliver beauty and performance for years.
Antimicrobial Protection
Copper is naturally antimicrobial, eliminating up to 99.7% of harmful bacteria, fungi, and viruses on contact. By preventing acne-causing and odor-causing microorganisms, our fabrics keep your skin clearer, your clothes fresher, and your confidence intact—without harsh chemicals.
Repair and Renew
Copper isn’t just about collagen. It’s also a cofactor for enzymes critical to cellular repair and defense, helping skin recover from daily stressors. By supporting your skin’s natural renewal, OYUR pieces do more than dress you—they restore you.
ThreadFusion: Skincare Woven to Last
At the heart of every OYUR piece is ThreadFusion™ fabric, where collagen-boosting copper is embedded into every fiber. Unlike conventional fabrics that apply treatments after production that fade after just 10 to 20 washes, ThreadFusion™ technology creates a lasting bond that has been independently tested to maintain 99% efficacy through more than 100 washes, ensuring that your essentials remain as resilient and beneficial as the day you first wore them while quietly working to care for your skin.